Brand Story
It all started with a passion— an unwavering desire to learn more about the art of Jewelry two decades ago in a quintessential alley of Jongno in Seoul. The Yeowoon story started in 1998, when a talented designer is matched with immense dedication, emerges The Yeowoon.
The Yeowoon believes that being able to find its style and color is important values and being able to express one's senses and beauty is knowing the true value.
The Yeowoon started designing and crafting her own jewelry to fulfill the value.
It started by opening a small jewelry offline store to have hands-on quality control and timely delivery of the jewelry to customers. The Yeowoon designs are exquisitely handmade from our workshop in Seoul, focus on quality and precision instead of mass production.
Since our inception, we have gained wide recognition for our excellent crafts and skill from local and international markets. Over the years, The Yeowoon's excellent quality and contribution to the Jewelry industry has gained awards and recognition from all outlets, including KBIZ SMEs Awards Certificate, Asia Pacific Awards, International Design Awards, and many more.
Cool Jewelry, S.Tree, and Suritree are one of the several brands managed under The Yeowoon.
2020.09│EULB STUDIO / what do you see, what do you desire
Eulb Studio의 두 번째 브랜드 전시를 시작합니다.
공간 안에서 여러분에게 던지는 본질적인 질문을 통해 나를 다시 한번 깊이 들여다보는 계기가 되길 바랍니다.
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exhibition period : 20.09.04 ~ 20.09.18 (월-금 11:00~18:00)
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zone one : 블루 컬러의 오간자로 설치된 구조물을 감상할 수 있습니다.
zone two : 8개의 질문지가 담겨있는 편지지가 공중에 설치되어 있습니다.
zone two : 본인의 모습을 들여다볼 수 있는 거울이 준비되어 있습니다.
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Directing : @kwon___a / @myimaginatio_ / @s.tree_official at Eulb studio
Location : 서울 중구 을지로 157 aka 대림상가 라열 363호